Chery names its first bakkie Grootman
Chery has named its first bakkie for South Africa Grootman, a name chosen by South Africans. The model is planned to make its local debut in the first quarter of 2027.
- Product News
- 2 October 2026
The second of four naamsa-driven (National Association of Automobile Manufacturers of South Africa) thought leadership events was hosted recently in a strategic collaboration with Old Mutual.
The two partners brought together captains of industry, Government stakeholders and organised labour at a highly anticipated and well-attended event, dubbed "Drivers of Change", to discuss transformation beyond compliance.
The event’s mission was to explore how the industry can meaningfully collaborate with other role players to progressively accelerate meaningful transformation that would support the industry’s important role it plays in the local economic landscape.
Discussions pivoted around The South African Automotive Masterplan 2035 [SAAM35] ,which is a key primary driver for industry growth and development, with clear objectives such as localisation that aims to increase local content in locally manufactured vehicles and industry-wide transformation with regard to employment equity and increased involvement of black-owned entities.

Peter van Binsbergen, CEO of BMW Group South Africa and Chairperson of the Executive Oversight Committee Workstream on Transformation, acknowledged the varying compliance levels among the seven locally manufacturing Original Equipment Manufacturers [OEMs]. He said: “The industry has set ambitious targets to improve compliance levels and accelerate transformation efforts, and all seven OEMs have achieved Level 3 or better compliance requirements.
“However, supplier transformation is still a challenge, with 38 multinational suppliers in the approval phase of an Equity Equivalent Investment Programme [EEIP] through the Automotive Industry Transformation Fund [AITF] facilitated for approval by the Department of Trade, Industry and Competition. OEMs will continue to support their suppliers to enhance compliance and promote transformation.”
During the Thought Leadership Discussions, three crucial themes were addressed namely: financial inclusiveness and mobility for the poor; localisation and the development of new black industrialists; and skills of the future for the automotive industry. The first session revolved around promoting financial inclusiveness and enhancing mobility options for marginalised communities, particularly the poor and economically disadvantaged. The panel explored innovative financing models, public-private partnerships and collaborative approaches to make mobility more accessible, inclusive and affordable. Discussions centred on breaking down barriers and creating opportunities for the poor to access transport services.
The second session focused on the significance of localisation and the development of new black industrialists within the automotive industry. The panel discussed the challenges faced by aspiring and existing black entrepreneurs and manufacturers seeking to identify strategies to overcome barriers to entry and associated challenges. Success stories, best practices and policy recommendations were highlighted, aiming to foster and accelerate the growth and sustainability of black-owned manufacturing businesses.
The third and last session focused on the evolving skills required within the automotive industry, given emerging technologies, automation and digitisation. Experts examined the changing occupational profile of the industry in South Africa and discussed strategies and initiatives to upskill and reskill the workforce. The aim is to ensure that individuals are equipped with the necessary skills to meet the demands of the future.
The event not only provided a platform for discussions but also facilitated networking opportunities and knowledge-sharing among industry professionals, policymakers and experts.
South Africa’s new vehicle market recorded aggregate domestic sales of 61 645 units in September 2026, an increase of 12.7% compared with the 54 706 units sold during September 2025.
SA Auto Week 2026 is scheduled to take place in eThekwini, KwaZulu-Natal, from 13 to 16 October, with the event marking five years of SA Auto Week.
South Africa’s domestic new-vehicle market strengthened in September, recording 61 645 sales, its highest monthly total of 2026. Sales increased by 3 747 vehicles, or 6.5%, from August’s originally reported total and were 12.7% higher than in September 2025.