Renault South Africa launched a national ‘test-drive-to-win’ competition on 19 April 2024, with the chance to win a brand-new Renault Kiger Turbo model worth R339 999.
The competition was officially introduced at the ABSA Wildeklawer event in Kimberley, the biggest School Sports Tournament in the Southern Hemisphere. With over 26 000 people in attendance over the duration of the event, this was the perfect platform for the competition to gain traction.
A strong collaborative activation drive with Renault and ABSA ensured that a healthy number of entries were received to kickstart the competition.
The competition was extended until 31 May, with good support from the dealer network and other marketing initiatives undertaken.
With over 3 000 entries received in total, it was most fortunate for Tamica Jacobs (main photo) from Springs to be selected as the ultimate winner of the new Renault Kiger, among the five finalists who attended the final audited elimination event at the Renault Bryanston Dealership on Saturday, 15 June.
Tamica is already a loyal Renault customer, having happily driven a Renault Kwid for the past four years, with two other family members also being part of the Renault fold.
With the recent birth of her daughter, her second child, it was very much on her wish list to upgrade her Kwid to a bigger vehicle. Her winning the Kiger compact SUV has made her dreams come true and has changed her life.
Dunlop Tyres South Africa has completed a R1.7 billion investment programme at its uMnambithi (Ladysmith) manufacturing facility, introducing new manufacturing technology and expanding production capabilities at the plant.
Mahindra & Mahindra has unveiled the Scorpio Lifestyler, a midsize lifestyle bakkie derived from the Global Pik Up concept first shown in Cape Town in 2023.
The South African automotive industry has gained some breathing space following the latest move by the United States Senate to extend the African Growth and Opportunity Act, or AGOA, to the end of 2028.
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Have you ever noticed that anybody driving slower than you is an idiot, and anyone going faster than you is a maniac?
George Carlin
Dunlop Tyres South Africa has completed a R1.7 billion investment programme at its uMnambithi (Ladysmith) manufacturing facility, introducing new manufacturing technology and expanding production capabilities at the plant.
The South African automotive industry has gained some breathing space following the latest move by the United States Senate to extend the African Growth and Opportunity Act, or AGOA, to the end of 2028.
General Motors (GM) has renewed its joint venture with China's SAIC Motor Corp for another 20 years, enabling the United States (US) automaker to use China as an export hub amid rising competition from Chinese brands in and outside their home market.
